Author: Claire Lloyd

Claire heads up Central Press PR and has over 10 years’ experience working in the music industry, specialising in promotion, management, festival booking and PR.

Here’s why print music journalism is far from dead

Ok. It can’t be denied that traditional journalism, particularly print, has been greatly affected by […]

How to make an impact with your EPK

We’ll start by listing what you need to put in an electronic press kit. These […]

When do I need a manager?

Bands often wonder when is the right time to start building a team, particularly employing […]

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Why WaterBear?

Tardigrade (AKA Water Bear)

  • Micro-animal that is found everywhere, in all extreme climates
  • The most resilient creature known to humanity. Survives and adapts to its surroundings
  • This resilience and ability to adapt and survive inspires us in everything we do
New Royal Blood Scholarship announced! Click here for more details.