Category: Insights

Wake up and smell the coffee with Cory Wong

If you follow any of WaterBear’s social media channels, you’ll have noticed two exciting new […]

Wake up and smell the coffee with Mary Spender

Now’s the time to prepare for when the creative industries get back to normality – […]

5 tips that will make you a better drummer

John Henry “Bonzo” Bonham, Viola Clara Smith, Danny Carey, Cindy Blackman and Dave Grohl, what […]

What you need to put in your EPK

What is an EPK? An EPK (electronic press kit) is a window to who you are as […]

People of WaterBear – Sam Bell

Welcome to our new People of WaterBear series. A chance for you to get to […]

What you really need to start your home studio

As musicians or artists, we’ve all felt a feeling of longing to be able to […]

Harnessing the power of feedback

As someone that’s creative and whose life involves time spent in music business (whether you’re […]

How to get your band playing in front of a booking agent

So you’ve played the local circuit. Perhaps you have previously booked your own DIY tour […]

The ins and outs of running a venue

Hello, I’m Ade Dovey and I have worked in the Venue and Live Music Industry […]

Finding Management Contacts – A Guide

At some point in your music career, you may find that self-managing isn’t an effective […]

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Why WaterBear?

Tardigrade (AKA Water Bear)

  • Micro-animal that is found everywhere, in all extreme climates
  • The most resilient creature known to humanity. Survives and adapts to its surroundings
  • This resilience and ability to adapt and survive inspires us in everything we do